ART DIRECTION & MOTION GRAPHICS
Hopping Media partnered with our friends at Mixed Media to ensure that VMWare’s brand would be handled and represented authentically, and thoroughly. Our job was to make sure the brand video represented the company visually. We were also in charge of making sure it looked cool.
Using elements pulled from their existing brand materials, as well as new design directions, we created an engaging motion experience that expresses the company’s values genuinely to the viewer.